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The Liberty Trail

Brand Identity  •  Print  •  Wayfinding & Signage
 
Designed at Bluecadet
Content Development by Liz Russell
Design & Art Direction by Alyssa Hamilton
Creative Direction by Kim Quinn

The Liberty Trail will be a unified path of preservation and interpretation across South Carolina, telling remarkable—and often untold—stories of the American Revolution.

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Logo System

The primary mark is contained with a shield, referencing military iconography. The color and typography are inspired by the Fort Moultrie flag, an icon of South Carolina since the American Revolution.

The wordmark within the logo acts as a framing device when split and offset with an image, creating a window to the past.

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